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How Increased Cybersecurity Makes Government Technology Modernization Possible

Salesforce

This is particularly true for our public sector partners who continue to deliver essential services to keep our government running. As a former executive in the federal government, my career focused on modernizing the government’s legacy IT by pushing for secure, modern technologies like cloud computing.

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The ethics of AI-powered marketing technology

Martech

Additional upcoming OpenAI and Repustate-based capabilities will minimize manual care tasks, provide targeted, high-quality copy suggestions to prioritize high-impact creative and strategic work and unlock nuanced understanding of social conversation.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Federal Government have all been impacted, with the Google violating its own standards approximately 80% of the time, according to the research. The retailer is also exploring the possibility of launching ads on Prime Video. TikTok launched ads within its search results in August challenging Google and Microsoft.

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2020: Outreach’s Year in Review

Outreach

Launched the premier interactive community for sales professionals. Sales Hacker , which was acquired by Outreach in 2018, launched a new digital community to help sales professionals connect with one another in the remote world. It’s designed to foster knowledge sharing, career development, and education for B2B sales professionals.

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Top link-building insights heading into 2024 by Internet Marketing Ninjas

Search Engine Land

Google has been clear about this in recent years, launching their link spam update specifically targeting the tactic and noting these links have zero value in the long term. The predictable, consistent, high-impact links achieved using this methodology are needed for some industries to remain competitive.

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Sales Pipeline Radio, Episode 257: Q & A with Adriel Sanchez @Adriel_S

Heinz Marketing

Join us as we discuss what Newsela does as a company, the difference and similarities between commercial and private-sector marketing, the difference between selling into K-12 and other parts of government sales, and how marketing and sales pivoted during COVID. And, schools were highly impacted. I don’t know.”

Pipeline 101
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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

So I think you’re going to have this combination of low friction, but high impact, which is a real difference from where we are today, right? Jay Snyder: We think about low touch to some degree as low impact and I think that paradigm shift can change. If you want to launch, let’s just launch the store.

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