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Two Strategies for Event Sponsorships: Everywhere. Or Just the Biggest and Best.

SaaStr

A related post here: How to Think About The Huge Expenses of Events and Tradeshows. This might be a missed opportunity, if your customers and prospects are there. But sometimes, it’s just not your DNA. But both strategies can work. If you know the playbook, and are intentional about which one you are running. And the goals.

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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Whether you need assistance with content marketing, email campaigns, social media strategy, digital advertising, events/tradeshows, or app marketing, I can help you develop and execute comprehensive marketing strategies tailored to your specific industry and target audience. Answer: Certainly!

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6 Marketing Automation Lessons I Learned the Hard Way

Hubspot

I''m certainly not going to complain about our industry''s growth, but I wonder, are companies adopting automation the right way ? They target a niche audience in the Fortune 1000. Because of this, the company attends tradeshows and buys targeted prospect lists of "Directors of IT."

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Top 5 B2B Sales Predictions for 2022

KO Advantage Group

As more people find their groove with connecting, conversing, and posting, we will start to see smaller hubs of individuals congregate around micro-niche topics and under-represented industries. Finally, the time has come where the lists of the top tradeshows and events for the year are coming out.

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How to design and execute a rock-solid AI strategy that delivers results

SalesLoft

It’s no longer a buzzword relegated to niche corners of the tech world. This opened the floodgates for companies to witness firsthand the capabilities of AI and its growth over the past few years. Instead, it’s a pervasive force that’s shaping the strategies of companies worldwide. Give plenty of context.

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