The Advanced Guide to Emotional Persuasion
ConversionXL
OCTOBER 7, 2015
Study participants were induced to feel sad and then asked to price an item for sale. They were likely to set a lower sale price than their neutral peers. According to the University of Minnesota , when you’re afraid, you adopt a survivalist mindset. One in ten students used a story in their pitch. Color is powerful.
Let's personalize your content