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How to make PPC work for SMBs

Search Engine Land

If the account runs on Display or Video Networks, consider excluding mobile apps, children’s YouTube channels and other spammy sites/channels/etc. Avoid unnecessary networks to ensure ads appear where you want them For Search campaigns, opt out of the Google Display Network and consider opting out of Google Search Partners.

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This day in search marketing history: January 28

Search Engine Land

.” 5 Tactics Super Bowl Advertisers Are Using To Boost Their Paid Search Campaigns 2014: Five trends from the Super Bowl advertiser ads that ran on Google and the Yahoo Bing Network. Google Logo For Largest Observed Snowflake 2012: It happened 125 years earlier, in Fort Keogh, Montana. It impacted slightly over 2% of queries.

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Personal Branding: 4 Steps to Find the “Real You”

Sales Hacker

She used to be Hannah Montana a Disney girl whose brand was the Everyman for teenage girls. Hannah Montana was a billion dollar brand. Use it when you’re networking or hanging out with friends. While this approach can create an interesting social media experience, it doesn’t build a brand. Remember Miley Cyrus?

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Sales Pipeline Radio, Episode 223: Q & A with Nick Runyon @runyonski

Heinz Marketing

If you’re joining us live on the Funnel Media Radio network, thanks so much for joining us. Matt: Is it fall yet in Livingston, Montana, have you guys seen some change or is it still feel like summertime? Featuring today Nick Runyon , he’s the CMO at PFL and, Nick, thanks so much for joining us today. Thanks for having me.

Pipeline 129
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Why You Still Need Inbound Marketing (Even If Your Prospects Are Already In Your Database)

Hubspot

Charan goes on to note that “many CEOs do not hesitate to go directly to sources at the scene of the action or to tap informal social networks.” Your customers, prospects, and leads are telling their networks about their business challenges, needs, and goals on a regular basis.

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Hypergrowth, No Office and $100M in ARR with Invision and ARM Holdings (Video + Transcript)

SaaStr

But one of the key learnings early on, I’ve been here for about two and a half years, the challenge is really finding folks that have that strong social network, that are kind of tied into to a work environment that doesn’t require them to physically come into the office to be able to have friends. We’re learning as we go.

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Sales Pipeline Radio, Episode 233: Q & A with Jason Yarborough @yarby

Heinz Marketing

If you are joining us live on the funnel media radio network, thank you very much for making us part of your work day and if you’re listening to the podcast, thank you for checking us out, thank you for discovering. Very excited to have with us from the hinterlands of Montana, Jason Yarborough. How are you doing? How are you?