Hubspot

JANUARY 4, 2021

Many organizations have shifted their annual event and tradeshow to a virtual one. Kevin Alansky , Chief Marketing Officer at Higher Logic , says: "The virtual and digital-first world will continue in 2021 and possibly beyond. Many organizations have not succeeded, however, because they tried to replicate the experience on an outdated model.

A/B testing 101

A/B testing Tradeshows Education B2C 101

Veloxy

JUNE 27, 2022

As sales professionals, we all remember our first trip to a seminar, convention, or tradeshow. This film helps remind us that business trips may not be the best for lead generation, but they are the best for team and relationship building. Cedar Rapids. The Founder.

Non-Profits 162

Non-Profits Cold Call Tradeshows Sales 162

Sales Hacker

OCTOBER 21, 2019

Co-Founder & CRO of TradeShow Makeover. I chose sales because it was the best opportunity to match my skill set — communication, relationship building, and organization — with my ambitions and goals. Alice Heiman. Founder & Chief Sales Operator of Alice Heiman LLC. How long have you been in sales? .

Sales 97

Sales Up-sell Start-ups Cross-sell 97