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A marketer’s glossary to essential agile marketing terms

Martech

For the past few weeks, we’ve been sharing chapters from MarTech’s Guide to agile marketing for teams, a comprehensive e-book that takes a look at how teams can best execute in an agile marketing playbook. That’s why we’ve created this quick guide to key terms in agile marketing. Agile Marketing.

Campaign 109
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Why Facebook Ads Will Make You Successful in 2017 & Beyond

Hubspot

You’ll need to have the right strategy and execute with agility and precision, but right now there is a massive Facebook opportunity for inbound marketers. With Facebook you can now reach these people with slick ad units like Lead Ads that promote your event or white paper and allow users to sign up with just a few clicks.

B2B 78
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Why Slack Is a Sales Team’s Secret Weapon To Growing Revenue

Salesforce

We reached out to some of the best and brightest in the sales world to find out how they use Slack to rewrite the sales playbook. See how your team can win with Slack-First Sales. There’s also the added benefit of being able to easily share white papers, demo recordings, and other insights right in a chat.

Sales 98
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Top 2018 Sales Trends & Predictions – Strategic Headlines.

Sales 96
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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. Doug Winter, Seismic co-founder and CEO.