2021 Cross-sell Go To Market Strategize 
Highspot
NOVEMBER 18, 2020
As we prepare to exit 2020, the process of building your yearly go-to-market strategy is filled with unknowns: When will we return to our physical offices? How can we invest strategically? While nobody can answer these questions with exact certainty, the broader shifts shaping our markets for the next year are already happening.
Salesforce
SEPTEMBER 19, 2023
Trait 2: Data-obsessed CROs own the go-to-market strategy. Should we enter new revenue models, like selling subscriptions? How can we target the right customers at the right time (and on the right channel) for upsells and cross-sells? They drive pricing and product structure, and they set the buyer journey.
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SaaStr
JANUARY 30, 2023
Deel solved this by scaling the revenue operations team in conjunction to support sales, design quotas, and go-to-market strategies, and leverage data to identify the best strategies. To tap into this revenue potential, Deel grew the account management team so managers could reach out to clients, share products, upsell, and cross-sell.
Hubspot
JUNE 8, 2021
Nearly half of their time is spent selling remotely (i.e. Their main goal is to help customers increase the ROI on a purchase, so they'll often connect with a salesperson if an opportunity to cross-sell or upsell arises. In 2021, the average base salary for an account manager. using Zoom, Skype, email, and CRM).
SaaStr
JANUARY 25, 2021
Ready to turbocharge and increase your SaaS sales in 2021? Secure the deal through the use of all available resources such as executive relationships or board relationships in order to provide the most cross-functional attention possible. For those selling into the enterprise, channel strategies are very important.
InsightSquared
JUNE 8, 2021
BOSTON — JUNE 8, 2021 — InsightSquared , a leader in revenue intelligence and forecasting, and RingLead , a leader in data orchestration and RevOps automation, today announced a strategic partnership providing customers a unified, accurate view into every prospect and customer, their activity and their influence—throughout the buyer’s journey. “By
Sales Hacker
APRIL 21, 2021
The director of customer success brings her Salesforce report to a cross-functional meeting with sales and marketing leadership. For our example, we’ll cover what a RevOps manager does on a daily basis: Makes decisions on sales and marketing strategies to drive business revenue. 2+ years experience leading teams.
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