SaaStr

MAY 28, 2024

If you’ve read SaaStr or have been around for the last decade, you might be familiar with some of the repeated GTM mistakes founders tend to make, but the world of hiring, people, scaling, and workplace expectations are significantly different today than they were before March 2020. A junior product marketer at Gitlab. Not necessarily.

GTM 80

GTM Pipeline Growth Quota 80

SaaStr

AUGUST 7, 2021

Another busy week for speaking confirms for 2021 SaaStrAnnual.com!! Nikita Miller VP of Product @ Dooly. Sara Hicks, VP of Product, Commerce @ Mailchimp. Hamshy Raveendran, Head of Product Management and Go To Market @ Samsung. Nicole Culver, Director of Product Marketing, SaaS @ Bandwidth. Aaron Levie, CEO @ Box.

Real Estate 105

Real Estate Finance GTM Territory 105

SaaStr

JANUARY 25, 2021

Ready to turbocharge and increase your SaaS sales in 2021? Prior to the pandemic, many companies knew which vertical channels were doing well, but COVID caused a change in territory planning overnight. Tie your deal to a corporate objective such as a digital transformation, or a cloud-first initiative, or a new product line.

Cross-sell 66

Cross-sell GTM Territory Sales 66

SaaStr

NOVEMBER 3, 2023

Jonathan saw them through IPO in 2021 with the highest software multiple IPO ever. Before talking about customer acquisition, it’s worth noting the greatest strength of Toast’s GTM motion — The partnership between their sales and marketing organizations. You could give one rep the entire city, but that would be counter-productive.

Growth 80

Growth Territory Referrals Customers 80

SaaStr

JULY 30, 2021

We’re putting the final touch-ups on the 100% outdoors and open-air, 100% vaccinated 2021 SaaStr Annual Sep 27-29 in SF Bay Area. Anique Drumright, VP Product @ Loom. Lawrence Huang, Vice President of Product Management @ Cisco Meraki. Prajakta Kemkar Director of Product Management @ Routable.

GTM 105

GTM Territory Finance Product 105

SaaStr

AUGUST 29, 2022

10 Lessons Learned Scaling to $1B Valuation with Drift’s Co-founders : Reaching unicorn status is nice validation, but the luster fades when founders can’t navigate the hidden challenges that come with uncharted territory. In other words, companies need to sell a vision – not a product.

GTM 101

GTM Growth B2B Territory 101

SaaStr

APRIL 12, 2023

Tomasz Tunguz, Founder & General Partner at Theory Ventures, believes that with the right GTM plan and capital efficiency, it is still possible to get funding. It’s simply a matter of watching your burn: “The main difference in the market between 2021 and today is that efficiency matters more than growth.”

Legal 77

Legal GTM Territory Gaming 77