Martech

APRIL 3, 2023

Did you know that 91% of business buyers and 86% of consumers consider the company’s experience as important as its products and services? Fortunately, conversational marketing can help you create the kind of experience that modern buyers expect. Who is conversational marketing for?

GTM 124

GTM B2B Conversion Objectives and Key Results 124

Martech

JUNE 22, 2023

Thirty-five percent of chief revenue officers plan to establish a generative AI operations team in their go-to-market organization by 2025, according to Gartner. Dig deeper: MarTech’s marketing AI experts to follow Here is a roundup of AI-powered martech products, platforms and features announced this week.

Launch 93

Launch Pitch Technology Technology 93

SaaStr

JANUARY 3, 2023

If you’re a go-to-market operator, you know this new imperative is not an either/or. Product-led growth (PLG) is taking center stage in response to these changing buying patterns and flipped the sales funnel we’ve come to know. RevOps as a unifying force in go-to-market strategy. Not anymore.

Growth 91

Growth Drivers/motivators Go To Market Sales 91

Highspot

JANUARY 27, 2021

The remote reality has accelerated the pace of digital transformation and changed the way go-to-market teams engage buyers. 80 percent of business-to-business sales will happen digitally through 2025 (Gartner, “The Future of Sales”, M. According to Gartner, Inc., Buckley, T. Travis, 8 September 2020).

Growth 98

Growth Customers Territory Strategize 98

Sales Hacker

SEPTEMBER 27, 2022

Join us for a great conversation about driving the right behaviors within your sales team. Increasing productivity by lowering the bar for success [14:42]. It’s a great conversation about driving the right behaviors with your sales team and getting more productivity from your team by lowering the goal. powered by Sounder.

Quota 82

Quota Growth Commission Territory 82

SBI

SEPTEMBER 12, 2018

Conversica @myconversica conversational AI automatically qualifies leads with human-like conversations to convert 30% more leads into opportunities. Booth 2025. The plugin helps companies to improve CRM adoption, drive sales productivity, and bridge integration gaps between CRM, Line-of-Business, and email systems.

Territory 42

Territory Appointment Manufacturing CRM 42

Martech

FEBRUARY 16, 2024

Let’s use that initial piece that likely took massive amounts of headspace and resources to stay top of mind while buyers are hunting — without marketing emails or a conversation with a sales rep. Dig deeper: A B2B marketer’s guide to long-form content 2. So, adding more to your marketing mix is easy, right?

B2B 99

B2B Education Pitch Sports 99