B2B marketing on X: What you need to know
Martech
JULY 18, 2025
Forecasted growth: Statista predicts over 500 million users by 2028 (503.42 million) and a 17.32% increase between 2024 and 2028. Generally, the aim is to provide about 70% helpful or interesting content and 30% promotional. Promoted tweets or accounts can boost visibility, especially around events or launches.
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