ConversionXL

AUGUST 24, 2021

All marketing managers will carry out a mix of strategic duties across the lifecycle of projects, such as monitoring trends, testing ideas and optimizations, and tracking metrics. In addition to market research and strategic planning, marketing managers must have a keen eye for both design and copy. Know the magic.

Promote 141

Promote Campaign Pitch Niche 141

Lead Fuze

SEPTEMBER 30, 2023

From selecting keywords that will increase visibility in search engines, generating headlines designed with click-through-rates (CTR) in mind or even suggesting optimal posting times – every aspect of the process gets streamlined with AI assistance. They let you optimize content, boost engagement, and make strategic moves.

Commission 52

Commission Referrals A/B testing Objectives and Key Results 52

ConversionXL

NOVEMBER 23, 2022

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. If you want to grow beyond the local maximum, the only way to do that is through testing the strategic, most guarded parts of your business.

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

Hubspot

AUGUST 8, 2019

So, why would you pay for ads when you can reach your audience organically through great content and strategically-placed keywords (otherwise known as SEO )? A/B tested. A/B Testing Your PPC Ads. Rarely will you as a marketer throw something out to your audience that works without testing. Benefits of PPC.

A/B testing 77

A/B testing Objectives and Key Results CTR Campaign 77

Lead Fuze

JUNE 27, 2023

We’ll delve into strategic approaches like audience segmentation techniques and various campaign types suitable for different audiences. It’s also important to continually test and optimize your campaigns using A/B testing methods. “Maximize your email marketing potential with effective strategies.

Legal 52

Legal Campaign Technique Objectives and Key Results 52

ConversionXL

APRIL 13, 2015

And just A/B testing isn’t enough. As Chris Hexton pointed out in a ConversionXL post , PadiAct were able to increase their open rate by 5% and their CTR by 17% simply by including each subscriber’s first name — as well as the magic word “you” — in their email marketing. Email is anything but dead.

E-commerce 130

E-commerce CTR Price Retail 130

Hubspot

MAY 6, 2021

Instead of blindly marketing to the masses, you must be strategic and tie your sales directly to your promotion efforts. The average email clickthrough rate (CTR) is 18%, which means a lot of messages go unopened and ignored. The CTR varies by industry, so take a look at this breakdown to get an idea of your benchmark.

CTR 101

CTR Campaign Retail Promote 101

Hubspot

OCTOBER 9, 2019

Between writing a new blog post, posting on social media, and strategizing for a new email campaign, it's hard to look back and see what's driving traffic to your site and what isn't. A/B testing. Besides driving traffic to your website, you know you're a marketer when your motto is "Test, test, and test again.".

A/B testing 78

A/B testing CTR Engineering Referrals 78

Hubspot

DECEMBER 17, 2013

Pause enough to plan and be strategic, set your goals, learn what will actually attract the right buyer, and then start producing content. When it comes to metrics for individual email sends and A/B tests , the open rate (OR) of an email send is a vital one to monitor. I promise you''ll run faster and longer if you plan first.

A/B testing 72

A/B testing CTR Entertainment Follow-up 72