Panasonic embraces hybrid events, shifts B2B strategy and targets BETAs
Martech
JULY 28, 2021
Panasonic teamed up with virtual production company DisruptAR to create a virtual event with augmented reality using the Panasonic AW-HE42 video camera and green screen technology. Technology can answer all those questions.”. We used more A/B testing to figure out how to respond best to customers.”. In search of BETAs.
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