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To Chatbot or Not to Chatbot for B2B Lead Generation?

Cience

The CIENCE business model is People-as-a-Service. When I’m buying products or services online for my own needs (B2C), I seldom ask questions to salespeople unless I can’t find the necessary information. They’re looking for your product and your service. They receive an inquiry for their prices. Half-digital (e.g.,

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Demand Forecasting vs. Sales Forecasting — The Complete Guide

Hubspot

The need for copywriters — and therefore, my services — skyrocketed. Of course, the definition of “units” depends on what you’re selling. In professional services businesses like mine, defining a “unit” can mean specific types of projects or hours. The pandemic is probably the most significant example of this.

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It’s Not the Wild West: 12 Tactics to Make Your Price Negotiations Smooth and Successful

Salesforce

There’s no better feeling than closing a deal after a tough price negotiation. In this article, we’ll show you how to perfect that skill — complete with 12 price negotiation tactics used by reps across industries. What you’ll learn: What is price negotiation? Why are price negotiations important?

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Is Competition Based Pricing a Winning Strategy?

Salesforce

One of the easiest ways to keep tabs on your competitors is to watch their prices. Making regular price adjustments to match or undercut similar offerings in the same market is a common tactic used by companies of all types and sizes. It’s called competition based pricing. But this is not just about getting ahead.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

You decide to go for it… This is what account-based selling (ABS) is like. Read on to learn how to grow your business with account-based selling. What you’ll learn: What is account-based selling? Watch the demo What is account-based selling?

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How to Supercharge Your Sales Velocity for Quicker Wins

Salesforce

Below, we explore how to track sales velocity and rev up your sales team’s productivity for faster conversions. To calculate the length of a sales cycle, add up the total number of days that it took to close each sale in the time period you’re considering. Sign up now Thanks, you’re subscribed!

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Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

If my years in sales have taught me one thing, it’s to never assume I know what’s really keeping a customer up at night. Getting to their heart of their challenges allows you to recommend the right products or services to help. Customers are diverse, and their pain points are more varied than you’d think.