Search Engine Land

NOVEMBER 1, 2023

typically displayed on directory websites and search engine results. These listings are crucial for businesses aiming to capture local searches, ensuring that potential customers find accurate and consistent information and helping search engines like Google populate results with accurate business-related data.

Sports 124

Sports Angle Click Through Rate Engineering 124

Search Engine Land

JUNE 2, 2023

A drop in click-through rate due to a mix of the above reasons. A good process to work through here is to: Export the pages that have lost the most traffic (ideally looking at a few different angles in terms of date ranges). Additionally, you’ll want to dig deeper to see which specific pages are at issue.

B2B 98

B2B Click Through Rate X-functional Real Estate 98

Hubspot

DECEMBER 22, 2020

If your SEO (search engine optimization) and PPC (pay per click) teams exist in complete silos, it's time to change that. For example, if you Google "sales funnel" the search engine results page (SERP) indicates you're looking for the definition of a sales funnel. Specific keyword angles. For the record, I don't agree.).

Gambling 101

Gambling CTR Education Campaign 101

Search Engine Land

MARCH 13, 2024

Best of the SearchBot showcases Search Engine Land’s SearchBot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content.

Real Estate 108

Real Estate Click Through Rate CTR Angle 108

Search Engine Land

MARCH 30, 2023

Exceed image expectations Images are a key driver of click-through rate (CTR) from Google News. Discover, universal search and many other niche ecosystem touchpoints). Consistently plan ways to explore fresh angles. ” Leave no room for interpretation. Resource constraints? But don't be fooled.

CTR 128

CTR Angle Click Through Rate Follow-up 128

Hubspot

DECEMBER 11, 2015

Phrases that are closely related to your niche and have good search volume. Learn what type of content performs the best for your niche. What this information allows you to do is reverse engineer what’s popular and use that information to define your strategy. The keywords that convert for your business. Related keywords.

Niche 53

Niche Angle Click Through Rate Technique 53