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Local Email Marketing: A Crash Course

Hubspot

To illustrate, let's say a local marketing company has a goal of boosting email sign-ups, and is hosting a networking event in a month. Include a promotion in your email. Local promotion is an advantage of people who own local businesses. Plus, it helps you get more eyes on your emails.

Angle 95
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Boosting Earnings with AI Affiliate Programs: A Guide

Lead Fuze

The Intersection of AI and Affiliate Marketing Affiliate marketing is all about promoting products or services to earn commissions on sales or leads generated through your efforts. However, successful promotion isn’t just about putting links out into the world – it requires strategy and targeted engagement.

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Advertorials Can Work—If You Get It Right

ConversionXL

They’re a content marketing play that borrows the credibility of the site on which they’re published (if they’re “native ads”) or promoted (if they live on other sites). If your click-through rate (CTR) is declining for display ads, advertorials can help. Define your angle. Advertorials also have their critics.

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The 5-Step Process HubSpot Uses to Optimize Facebook Advertising Costs

Hubspot

To pinpoint the exact emotion that resonated with our audience the most when our paid acquisition team promoted our CRM through Facebook ads, they tested over 30 angles against cost per regular user and click through rate. Click Through Rate. Here are their best and worst ones.

Process 77
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Answers To Your Top 7 Questions From the Science of Inbound Marketing

Hubspot

That being said, it's all about finding a relatable angle for your audience. If your social media content addresses your network's pain points, it will be inherently interesting. Or perhaps you're breaking some critical news; that would certainly play into your network's desire to share relevant content. Good question.

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The Ultimate Guide to Video Marketing

Hubspot

For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content. Place this at a 45-degree angle to the left or right of the subject.

Angle 101
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The Best B2B Lead Gen Campaigns for Every Channel

Hubspot

This makes it an ideal channel for top-of-the-funnel awareness -- for instance, you might promote a downloadable ebook to capture quality leads with an initial offer. It’s no surprise that LinkedIn, the go-to B2B social network, has above-the-board figures when it comes to B2B social media conversion. Click-through rate (CTR).