Highspot

OCTOBER 23, 2023

This cross-departmental collaboration ensures all team members align with the product launch and company goals. Seamless collaboration among teams ensures that the product’s introduction to the market is smooth and covers all angles from promotion to post-purchase support. It requires effort from various departments.

Launch 59

Launch Negotiate Product GTM 59

ConversionXL

JULY 7, 2019

If I had to pick one thing that would sell a product online, it’s images. Show the products from different angles and in context; make them zoomable. If you sell stuff you don’t make, add a personal touch and recommendations—tell the customer why you personally recommend this product and how it will help them.

Conversion 105

Conversion Retail Price Territory 105

Hubspot

APRIL 6, 2012

The hierarchy is crystal clear, which means the user experience is swift and painless. Great ecommerce marketing now leverages technology to simulate a shopping experience as close to real life as possible. 8) Use a Recommendation Engine to Increase Product Cross-Selling.

Conversion 73

Conversion Cross-sell A/B testing Angle 73

Hubspot

JUNE 14, 2012

Ensuring that your site appears trustworthy is imperative to creating a website experience shoppers love. So ask yourself (or even better yet, ask someone outside your company) these few simple questions: 1) Is it clear within 3 seconds of visiting my site what products I sell? Make it easy to tell what products you sell.

Manufacturing 75

Manufacturing Angle Cross-sell Up-sell 75

ConversionXL

JANUARY 6, 2012

I don’t feel you’re selling the book enough – you don’t make people WANT to buy the book. “Improve your dating skills” and “increase your dating success” are very vague, and vague doesn’t sell. Goal: Sell the product. Don’t just sell covered calls, sell your service.

E-commerce 62

E-commerce Cross-sell Up-sell Trust 62

ConversionXL

APRIL 4, 2012

If I’d have to pick one single thing that would sell a product online, it’s images. Show the products from different angles, in context, make them zoomable. If you sell stuff you don’t make, don’t just repeat the manufacturer’s canned descriptions. Promote shopping cart contents. Check it out.

Conversion 134

Conversion E-commerce Retail Cross-sell 134