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SEO content writing vs. content writing: The key difference

Search Engine Land

It’s risky and a step into the unknown, and unless you have a promotion strategy, the likelihood is high that no one will ever read your post. You might test this by promoting on social, even spending a bit of money to boost a post. Dean creates content for search engines and still adds unique angles and experiences.

Angle 98
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Facebook Ad Strategy for Ecommerce: A Complete Guide

ConversionXL

Find your most competitive angle and position your product using language from your voice of customer research. If you’re running a freemium model , you’ll also be trying to upsell your free-plan users to a paid plan and potentially cross-sell all customers with any add-on products. HubSpot is a CRM platform.

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This day in search marketing history: February 7

Search Engine Land

Google I/O Conference 2011 Sells Out In 59 Minutes 2011: It took 90 days and 50 days in 2009 and 2010, respectively, for the event to sellout. Google News’ New Local Angle 2008: New capabilities allowed users to “create a local section for any city, state or country in the world.” And How Much, Exactly?

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The 8 Non-Negotiables for a Winning Product Launch

Highspot

This cross-departmental collaboration ensures all team members align with the product launch and company goals. Seamless collaboration among teams ensures that the product’s introduction to the market is smooth and covers all angles from promotion to post-purchase support. It requires effort from various departments.

Launch 59
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How to Increase Ecommerce Conversion Rates

ConversionXL

If I had to pick one thing that would sell a product online, it’s images. Show the products from different angles and in context; make them zoomable. If you sell stuff you don’t make, add a personal touch and recommendations—tell the customer why you personally recommend this product and how it will help them.

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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. Create movement-first content to build credibility. They wrote hundreds of articles on the topic. It created powerful network effects.

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Episode 25: Imprint Genius Takes a New Approach to Sourcing Merchandise

Spiro Technologies

Transcript Adam Honig: Since we’re in the AI space, we always like to bring in an AI angle. On this podcast, I talk with company leaders about how they’re monetizing the business of making, moving, and selling products and having fun along the way. We take a ton of inventory and then we have to sell it through distributors.