Salesforce

MAY 3, 2024

However, it’s also important to dig into the numbers and understand them from all angles. It’s important to look at your conversion rate from all angles to determine the best way to improve it. Here are some commerce and marketing strategies you can implement on specific web pages and sections of your ecommerce site.

Conversion 52

Conversion E-commerce Drivers/motivators Angle 52

Highspot

OCTOBER 23, 2023

With every product launch, the brand solidifies its place in the market, making it more recognizable and trusted. Seamless collaboration among teams ensures that the product’s introduction to the market is smooth and covers all angles from promotion to post-purchase support. It requires effort from various departments.

Launch 59

Launch Negotiate Product GTM 59

SaaStr

DECEMBER 23, 2020

You’re going to be working with all your trusted partners on Slack. So very far away from the SaaS world and then 1999 happened and I said, there’s this whole internet thing and I need to get on board. Tamar Yehoshua: Of course.

Product 99

Product Engineering Customers E-commerce 99

ConversionXL

NOVEMBER 28, 2011

Schwan’s (home delivered food service) has one of the highest conversion rates among e-commerce sites , and when you go to their site you can sense that it’s based on their juicy images. Don’t just show a single image, show as many as you can – from different angles. High quality images.

Conversion 134

Conversion CTR E-commerce Retail 134

ConversionXL

JANUARY 6, 2012

Provide information on what exactly will they learn and what will they be able to do once they read the e-book. There’s only 33 gazillions marketing blogs out there, mention how you’re different or what’s your angle. Beef up on all kinds of trust elements. It’s all about building trust.

E-commerce 62

E-commerce Cross-sell Up-sell Trust 62

ConversionXL

APRIL 4, 2012

Show the products from different angles, in context, make them zoomable. Recommended reading: E-Commerce Copywriting: The Guide to Selling More. An E-tailing Group study revealed that unconditional free shipping is #1 criteria for making a purchase (73% listed it as ‘critical’). The more the better.

Conversion 134

Conversion E-commerce Retail Cross-sell 134

ConversionXL

APRIL 6, 2016

Angle (motivation you provide – both conscious and non-conscious). C-R-A-V-E-N-S model is a scorecard for social proof (Rate each of the factors on a 5 point scale): C redible (believable, authentic, trustworthy, authoritative, “ethos”). E numerated (quantified, scored, ranked, calculated, “logos”). Market to the 95%, too!

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77