ConversionXL

SEPTEMBER 9, 2020

Some 85% of leaders and executives identify in-person events as critical for their company’s success. All too often, virtual summits turn into “podcasts on steroids,”—companies release content without giving attendees a platform on which to interact and engage. Pick a specific topic for your virtual summit.

Niche 98

Niche Campaign Up-sell Networking 98

Sales Hacker

SEPTEMBER 8, 2020

Subscribe to the Sales Hacker Podcast. Welcome to the Sales Hacker podcast. Jeff Winters: The first is deliverability, and it’s everybody’s favorite wonky topic. Having a good list, a prospect list that’s 85% accurate, 90% accurate, is unacceptable. We’re on iTunes. And on Stitcher.

Meeting 71

Meeting Consult Start-ups Campaign 71

Search Engine Land

MAY 13, 2024

The most effective B2B content distribution channels, according to a study by Content Marketing Institute , are: Email (87%) LinkedIn (81%) X (80%) Facebook (80%) YouTube (62%) The study also found that the top goals for B2B content marketing are brand awareness (86%), lead generation (85%) and engagement (81%). One of my favorite tactics?

B2B 109

B2B X-functional Pitch Click Through Rate 109

Search Engine Land

SEPTEMBER 26, 2023

Some confusion can be traced back to this post on Google Search Central, which appears to aim at large-scale article campaigns done to earn links. You’ve researched and narrowed down the best likely prospects and even have the content topic ideas. Some websites, podcasts or YouTube channels can reach out to you themselves.

Niche 101

Niche Pitch Technique Engineering 101

ConversionXL

OCTOBER 9, 2019

In the same report, 85% of surveyed consumers said they would like to see more videos from brands. A video hub can attract traffic through search (if you come up with a searchable topic) and create new traffic via third-party sources. A super-specific topic is a hub without spokes. However, simply creating videos isn’t enough.

Lead generation 110

Lead generation B2B Promote Strategic planning 110

Heinz Marketing

FEBRUARY 5, 2018

We’ve already featured some great guests and have a line up of awesome content and special guests into 2016. We cover a wide range of topics, with a focus on sales development and inside sales priorities heading into and throughout the year. Every week we are featuring some of the best and brightest minds in B2B sales and marketing.

Pipeline 50

Pipeline B2B Sales Pitch 50

Hubspot

AUGUST 19, 2019

Facebook's IPO was a global topic of discussion across technology and business media -- everyone wanted to buy these shares. Larry's report took a visual and data-heavy approach to a topic no one else was talking about. Larry Kim's Viral Campaign -- The Backstory. Impressive, right? Facebook's IPO Means What For You?

Campaign 77

Campaign Niche Angle Promote 77