Martech

SEPTEMBER 25, 2023

Showing an ROI for a tradeshow event should include all the possible activities that contributed. Here are a few things that AI chatbots can do for marketing beyond the obvious customer support and service: Lead generation and nurturing. What is the potential value of sales to these customers? Content distribution.

A/B testing 118

A/B testing Tradeshows Finance Cross-sell 118

Cience

NOVEMBER 20, 2019

According to AdStage , 68% of B2B marketers use in-person events for lead generation initiatives. Event Lead Generation. And the reason behind this growth is that B2B marketers know how to leverage events for lead generation. Okay, 68% of marketers use events for lead generation.

Lead generation 40

Lead generation B2B Appointment Campaign 40

Heinz Marketing

FEBRUARY 20, 2019

These are just a few of the questions we, as B2B sales and marketing professionals, must consider. In fact, according to ON24’s 2018 Webinar Benchmark Report, 95% of practitioners agree webinars represent a key part of their marketing and lead generation efforts, as well as: 76% reporting webinars enable them to reach more leads.

Cross-sell 63

Cross-sell Promote Lead generation Presentation 63

Heinz Marketing

FEBRUARY 20, 2019

These are just a few of the questions we, as B2B sales and marketing professionals, must consider. In fact, according to ON24’s 2018 Webinar Benchmark Report, 95% of practitioners agree webinars represent a key part of their marketing and lead generation efforts, as well as: 76% reporting webinars enable them to reach more leads.

Cross-sell 59

Cross-sell Promote Lead generation Presentation 59

Martech

JANUARY 20, 2022

Changes in the sales dynamic, particularly the B2B environment, also accelerated the adoption of virtual events. Like other lead generation tactics, connecting with virtual event attendees is often based on an exchange of value. Compelling and successfully promoted sessions are the typical drivers of attendance.

Objectives and Key Results 141

Objectives and Key Results Networking Presentation Entertainment 141

Sales Hacker

OCTOBER 21, 2019

2019: LinkedIn’s #1 B2B Sales Expert to Follow. Co-Founder & CRO of TradeShow Makeover. It’s a great lead generator. I hope it speaks to business owners who have a complex B2B sale and are stuck, or who want tremendous growth to build a strong sales organization to hit their goals. Jill Konrath.

Sales 90

Sales Up-sell Start-ups Cross-sell 90

SBI

NOVEMBER 7, 2019

Zuant has a suite of powerful tools for field sales and mobile data capture for activities like tradeshow lead retrieval and finding, sending and. Lead Engagement. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. and Revegy, a leading provider of. Field Sales.

Customers 20

Customers Tradeshows Technology Technology 20