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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

B2B is an acronym for Business-to-Business, a model for selling, relationship-building or engagement. . B2C is an acronym for Business-to-Consumer, a model for selling, relationship-building or engagement. . Click Through Rate (CTR). Content Management System. Customer Relationship Management.

B2B 99
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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

B2C: Business-to-Consumer. CRM: Customer Relationship Management. A set of software programs that let companies keep track of everything they do with their existing and potential customers. At the simplest level, CRM software lets you keep track of all the contact information for these customers.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

5) B2C (Business-to-Consumer). For example, Amazon, Apple, and Nike are primarily B2C companies. Regardless of your monthly revenue, if your average customer does not stick around long enough for you to at least break even on your customer acquisition costs, you’re in trouble. 15) Clickthrough Rate (CTR).