Remove B2C Remove CTR Remove Promote Remove UX
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

For reference, according to FirstPageSage , a good engagement rate is anything above 63% for B2B websites and above 71% for B2C websites. Or it could be that issues with UX design have ruined the experience. Have you made UX changes that might alienate existing users? submits a form). likes, shares, comments, etc.).

CTR 105
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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

B2C: Business-to-Consumer. CTR: Clickthrough Rate. CX: Customer Experience (See UX). NPS: Net Promoter Score. To calculate NPS, subtract the percentage of customers who would not recommend you (detractors, or 0-6) from the percent of customers who would (promoters, or 9-10). UX: User Experience.

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The Ultimate Guide to Email Marketing

Hubspot

Content Promotion: Use email to share relevant blog content or useful assets with your prospects. Product Marketing: Promote your products and services. Clickthrough rate (CTR) is the percentage of people that click on your CTAs. Clickthrough Rate (CTR). How did your CTR compare to your open rate?

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

5) B2C (Business-to-Consumer). For example, Amazon, Apple, and Nike are primarily B2C companies. 15) Clickthrough Rate (CTR). 63) Net Promoter Score (NPS). To calculate NPS, subtract the percentage of customers who would not recommend you (detractors, or 0-6) from the percent of customers who would (promoters, or 9-10).