ConversionXL

JUNE 25, 2021

The typical product lifecycle can be broken down into four stages: Introduction: Your product may still be in development and your marketing goals focus on generating awareness and motivating users to sign up and purchase. You’re adding new product features and looking to capture more market share from your competitors.

Launch 96

Launch Product Non-Profits GTM 96

Hubspot

MAY 10, 2012

It's easy to think of ways to use social media for B2C marketing. But many B2B marketers, while noting the importance of social media, have still struggled to find their footing in the social media marketing game. 3) Promote new content with company status updates. 6) Email your LinkedIn Group members.

Networking 75

Networking B2B Lead generation Promote 75

Hubspot

APRIL 22, 2013

Confession time: As a B2B inbound marketer, I sometimes get jealous of our B2C inbound marketing brethren. 3) General Electric. We especially love that Intuit is embracing the tenets of inbound marketing while also leveraging the effectiveness of visual content. Share your favorites with us below!

B2B 77

B2B Electricity Education B2C 77