article thumbnail

Walmart launches Roblox metaverse experiences

Martech

Retailers like Macy’s and Old Navy have gotten their feet wet in the metaverse, reaching a subset of their broad audience who likes to delve in virtual promotions and NFTs. Electric Island DJ experience at Walmart Land on Roblox. In October, Walmart Land will host a motion-capture concert on Electric Island, dubbed “Electric Fest.”

Launch 118
article thumbnail

12 B2B Facebook Cover Photos to Get Your Creative Juices Flowing

Hubspot

B2B marketers have just as many opportunities on Facebook as their B2C brethren, and if you're a regular reader of this blog, you know we're dead set on proving it -- we've actually written a post that outlines exactly how B2B marketers can succeed on all the big social networks. 10) General Electric. All of 'em. 8) Salesforce.

B2B 77
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Marketing Where They Don't Belong? 5 B2B Brands Driving Results With Instagram

Hubspot

While dominated by B2C brands, business-oriented companies were finding plenty of success on Instagram as well. We also discovered that brands on Instagram -- whether B2B or B2C -- had two consistent tactics they used that led to success. The company posts content that promotes itself in numerous ways pretty regularly.

B2B 74
article thumbnail

10 Brands That Jumped on Instagram Video (And Rocked It)

Hubspot

To promote its next fashion show, Burberry compiles quick clips of the location, decorations, models, and even a few pieces from its collection. 9) General Electric. That being said, even if you are a "sexy" B2C brand, you don''t always need to showcase your products front-and-center in Instagram videos.

article thumbnail

What Is a Sales Lead? The Complete Guide

Salesforce

Not long ago, Schneider Electric created what it calls its “digital opportunity factory.” Business-to-consumer (B2C) leads are typically individuals who are interested in your product or service. Someone who walks into a store and asks about buying a new phone is an example of a B2C lead.

B2C 59
article thumbnail

How to Build a Product Launch Strategy

ConversionXL

Use multichannel promotion. Your brand (and product) should be easily recognizable no matter the channel you’re promoting it on. For example, Wonderflow , a VoC analytic company for B2C clients, was working to learn why their client’s innovative baby monitor failed to meet buyers’ expectations. .

Launch 96
article thumbnail

Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

Digital Radish was challenged to promote When You Move -- an app that helps buyers, sellers, and other digitally track every stage of a house move. based award program celebrates remarkable marketing examples of all kind -- B2B and B2C, and in a variety of verticals. Past Winner of Note: "When You Move," by Digital Radish.