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How To Make Your Brand “Likable” and Win More Revenue

ConversionXL

If, on our site, we come across as likable, we tend to become more profitable. What’s it mean and how can we optimize for it? How can we measure it? How can we measure it? How Do You Measure Likability? They read your blog. We want other people to like us. It’s a human desire. Likability is nebulous, though.

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The Ultimate Guide to Lead Qualification for Inbound & Outbound SDR Teams

Sales Hacker

In this guide, I will teach you the fundamentals of Lead Qualification for inbound and outbound sales development, and give you actionable steps you can take to maximize your Revenue per Lead. Sales and Marketing Alignment is a trending topic and the role of Sales Development has been growing fast. What Is Lead Qualification?

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SaaStr Podcasts for the Week with Crossbeam and Podium – January 10, 2020

SaaStr

In Today’s Episode We Discuss: * How Bob made his way into the world of SaaS and came to found Crossbeam. * How does Bob determine whether to be visionary and determined vs realizing when something is not working? Does Bob agree with the notion that channel sales have completely died in the world of SaaS? Why is this?

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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

Let me tell you why that is, and how you can differentiate. Sameness is the combined effect of companies being too similar in their offers, poorly differentiated in their branding , and indistinct in their communication. It’s increasingly hard to say how one tool is different or better than others. Curiously, not so much.

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Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

Alexa Hubley: “How to Compete in a Saturated Market”. How do you talk about it? How do you talk about it? How do you bring it to market? Decline stage: product sales start to shrink. Do You Know How Much Your Marketing Is Really Worth?”. Filling them wasn’t hard given the location and the lineup.