Remove Click Through Rate Remove Entertainment Remove Market share Remove Technology
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This day in search marketing history: January 16

Search Engine Land

Overall click volume increased 19 percent, and CPCs ticked up just 3 percent. Covario: Global PPC Click-Through Rates Hit New Highs, Spend Up 17 Percent YoY In Q4. Google Names Marchex First ‘Google AdWords Authorized Reseller Technology Platform’. 2009: Due to technology compatibility issues.

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. For example, for Twitter, a social media manager will generate engagement reports, whereas a content marketing manager will look at click-through rate and conversion rate.

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The Power of a Strategy-First Mindset in B2B Marketing

Heinz Marketing

Tools Platforms, tools, and channels are undoubtedly the sails that power your marketing ship. In an era where new marketing technologies are introduced almost daily, it’s easy to fall into the trap of prioritizing tools over strategy. Are they market leaders, challengers, or niche players?

B2B 86