Remove Click Through Rate Remove Niche Remove Start-ups Remove X-functional
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7 B2B content distribution strategies that work

Search Engine Land

What matters is how you distribute it to the right people through the right channels. Up to 49% of successful content marketers used paid social media to promote content, per a 2023 Semrush survey. Facebook and X can also be effective for reaching a broader audience and engaging with industry influencers.

B2B 124
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Get your B2B site unstuck: Top SEO tips for stagnant sites

Search Engine Land

A drop in click-through rate due to a mix of the above reasons. From there, you can start to look at date-range comparisons such as: The period where traffic dropped versus the previous period. Once you know which date ranges you want to compare, you can start to see the pages that have lost the most traffic.

B2B 100
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How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

The site was able to: Rank in the top three positions of Google for commercial keywords that get up to 246,000 average monthly searches. Generated over 210,000 clicks per month by generating both brand and non-brand organic traffic. The x -axis shows U.S. Thus, this CTR study signifies that ranking higher means more traffic.

CTR 97
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders.

Growth 113
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Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How

ConversionXL

What do you need to get started with predictive analytics? You have to understand—I grew up tearing tickets.”. For Underwood, clients tend to fall into one of two buckets, with half in each: “The ideal client has an internal database set up and ready to go. Just make sure you have the data. Data, data, and data.

Sports 131
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The Data-Driven Marketer’s Guide to Influencer Marketing

ConversionXL

Mike Filbey, co-founder of ButcherBox , discovered influencer marketing as an effective channel through that strategy: Mike Filbey: “When we first started out we had no idea what marketing channels would work, so we tested a bunch, one of which was influencer marketing. Click Through Rate. Cost per Engagement.

B2C 78