Partners in Excellence

DECEMBER 12, 2023

We discovered the secret to our success, Cliff Notes. Rather thank struggling through 336 pages of MacBeth, written in Old English, I could read the 80 pages of Cliff Notes, and get the basic concepts. Virtually every major piece of literature had Cliff Notes. I found I struggled though.

Construction 108

Construction Sports Education Strategize 108

Martech

JANUARY 10, 2024

Drawing on 30 years of marketing leadership experience, Milton Hwang writes for MarTech about AI, MOps, automation and other topics. Laughs] Q: I know speakers who breeze through talks with no notes and love it because they’re so immersed in the subject. I learned that if you were a subject matter expert it was better without notes.

Electrical Engineering 106

Electrical Engineering Healthcare Electricity Technology 106

Hubspot

APRIL 25, 2014

Will one of Google’s self-driving cars going to fly off a cliff on the Pacific Coast Highway? ” In his farewell note , Gundotra said he’s heading off on “a new journey,” but that “this isn’t the day to talk about that.” To read more content like this, subscribe to Opinion.

Launch 70

Launch Gaming Start-ups Pitch 70

Gong.io

JUNE 19, 2018

We used AI to analyze over 1M sales conversations that span 384,923 deals. Those sales calls were recorded, transcribed from speech to text, and analyzed with AI. So what makes this the best one you’ll ever read? It’s the only sales process post based on hard data. So cue the superhero music. Prospects talk uninterrupted for 3.5

Process 103

Process Objectives and Key Results Cold Call Objection handling 103

Search Engine Land

FEBRUARY 14, 2024

There are over half a dozen options, each serving different objectives and use cases. You can easily lose track of when to use what. Each bid strategy gives Google’s systems a different mandate around spend, target metrics and profit. How many searches are there for my brand each month? Am I showing up at least 80-90% of the time?

Campaign 125

Campaign Objectives and Key Results Profit margin Lead generation 125

Gong.io

JUNE 19, 2018

We used AI to analyze over 1M sales conversations that span 384,923 deals. Those sales calls were recorded, transcribed from speech to text, and analyzed with AI. So what makes this the best one you’ll ever read? It’s the only sales process post based on hard data. So cue the superhero music. Prospects talk uninterrupted for 3.5

Process 48

Process Objectives and Key Results Cold Call Objection handling 48

ConversionXL

APRIL 30, 2020

But companies—if and when personalization does make sense—often try to use algorithms immediately, relying on AI and machine learning to create personalized experiences. Rhett Norton advises caution : “The tool-first strategy is one of the worst because it puts your strategy in the backseat while your tool drives you off a cliff.”

A/B testing 73

A/B testing Start-ups Cross-sell Follow-up 73