How to Run Effective Online Sweepstakes Campaigns
ConversionXL
JANUARY 11, 2013
Legitimate promotions can never have consideration. Online sweepstakes are essentially border less so they must comply with the relevant laws in all 50 states and, unless the promotion is limited to U.S.residents (or concrete state), international laws. They ran an geo-targeted (Northeast region) sweepstakes campaign on a mini-site.
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