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Use These 4 Sales Email Strategies to Break Through the Noise

Sales Hacker

Pocus brings together product usage and other intent signals (customer, community, marketing data) to surface top leads, enabling reps to act fast. Alexa’s passion for democratizing data for go-to-market teams began when she led sales strategy & operations at Dataminr, where she built internal solutions to power sales teams with data.

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B2B Sales Training Techniques and Best Practices

Highspot

Product Training Product training dives into what’s being sold, ensuring sales representatives can speak confidently and accurately about the products or services and their benefits. Provide Detailed Feedback Continuous growth in sales is fueled by constructive feedback.

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Choosing the Right Sales Motion for Your Business (28 Real-World Examples)

Sales Hacker

Companies operating in less-digitized industries (construction, healthcare, real estate, etc.). The key is to know exactly who you are targeting, and then go all in to impress that potential buyer. If you sell at a price point north of $50,000 per year, field sales is the perfect go-to-market sales motion for you.

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17 Things We’ve Learned from Top Product Marketers

ConversionXL

Product marketers work to understand the market and what motivates customers. They choose the market segments to target. They design an effective go-to-market plan along with the required positioning and messaging. And don’t just go with your gut. Understand that B2B buyers are still humans.

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There are ONLY 4 Levers Sales Can Pull to Grow Revenue

A Sales Guy

Each of these pillars represents the critical parts of sales and are the only areas leadership can control to move the number. Strategy: What’s the go to market strategy? The best thing to do to keep this from happening is to break your sales team into manageable sections: strategy, structure, people, process.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

It partners with sales to close more revenue, informs product teams to deliver better products, and in some cases, co-owns demand generation activities with marketing teams. Defining your brand’s building blocks with product marketing. Once identified, it will ensure these functions are represented in everything the company does.

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“Land, Expand, Explode: How to Win the Long-Game in SaaS” Egnyte Chief Customer Officer and Co-Founder Rajesh Ram (Video + Transcript)

SaaStr

And while every company is different, I do firmly believe that the ideas and constructs that I’m about to present might be applicable to some, if not all of you, trying to build a SaaS companies. And recently we raised around from Goldman Sachs in September of last year to fuel our go-to-market expansion.

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