Adaptive Business Services

MARCH 23, 2022

Personally, grew up in central Minnesota, happily married, dad to two amazing adult children. Realized I didn’t want to do that forever, so I went back to school, got my MBA from the University of Minnesota Carlson School, spent 14 years in corporate marketing, 10 years with a small B2B-focused agency, then started my own consultancy in 2017.

Sell 101

Sell Objectives and Key Results Networking Pitch 101

Search Engine Land

MARCH 7, 2023

5 Shiny Reasons Google Should Take Over Ford’s Twin Cities Auto Plant 2007: A fun and compelling pitch for Google to come to St. Paul, Minnesota. Mark Cuban Subpoenas Google Over YouTube Videos 2007: Magnolia Pictures, Mark Cuban’s film studio, subpoenaed Google for the identities of those who uploaded his videos to YouTube.

Engineering 89

Engineering Launch Networking Entertainment 89

Gong.io

APRIL 22, 2022

Continues with more content about the buyer (ripped straight from his LinkedIn bio), followed by how Gong can help solve the problem … void of marketing/corp jargon and product features/pitches. How did Mike know about Morgan’s love for Minnesota football? Wrapping with a non-threatening (warm) call to action — the Interest CTA!

Prospecting 125

Prospecting Follow-up Inside sales Clients 125

Heinz Marketing

AUGUST 24, 2020

Paul: That’s the opposite of where I grew up in the Midwest and I was born in Minnesota. Especially Minnesota, summer is so short. I don’t have contact for 4-8 number so I didn’t pick up the phone. Take water with you everywhere. We kind of are wimps about weather here. Grew up in Michigan.

Pipeline 84

Pipeline Sales Follow-up Start-ups 84

Hubspot

MARCH 28, 2014

You need to continue to sell more units more often to contacts you already have. ” The company’s success with moms from Minnesota to Montana not only surprised Lake, it also helped convince investors that there was in fact a market for another style delivery player in the marketplace.

Prospecting 73

Prospecting Niche Promote Networking 73

Sales Hacker

OCTOBER 7, 2021

As Compass’s Regional President of North Central, Rachael is responsible for driving revenue growth, M&A integrations, operations, marketing, and customer success across Illinois, Wisconsin, Indiana, and Minnesota. Still, I only saw the full potential when I introduced customers and contacts to each other.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Salesforce

MARCH 11, 2024

When it’s time for you to pitch, your solution should be so targeted to their specific needs and pain points that they feel like your product or service was tailor-made for them. Contact management tools within your CRM software can help you keep track of outreach. Then offer up your solution as a way ahead.

Sell 59

Sell Cross-sell Territory CRM 59