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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

Pendo, my company is headquartered Raleigh, North Carolina. My goal today is to share a few lessons that we’ve learned and how we’ve gotten to this point headquartered in Raleigh, North Carolina. Can we meet?” We didn’t say we want to be the biggest company in North Carolina.

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9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?

Hubspot

I should calculate the value of a lead and work my promotional efforts back from that? And that is how three years later I found myself with a Master of Arts in Religion (Biblical Studies) and working for an agency in the Triangle of North Carolina. Marketing contributes to unit economics? Unit economics are a thing?

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Better outcomes for target accounts: An ABS approach means understanding your customers’ concerns and offering practical solutions to help them meet their goals. Again, CRM software to the rescue; it can help your team keep track of every email, phone call, and meeting that takes place and how this outreach is performing.

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How to Send a Compelling Reminder Email (with Examples and Templates)

Salesforce

Also, lead with a point of connection: How much you enjoyed meeting them at an event, for instance. Hi [Recipient Name], It was great meeting you last month at [insert name conference]. ” Be sure to personalize with the recipient’s name or company. This shows the message is custom — tailored just for one buyer.