Search Engine Land

OCTOBER 19, 2023

I expect more will follow what we’re doing at my agency when they generate content for their clients as the knowledge of the approach becomes more commonplace. All three components are typically implemented using pre-trained Transformers, a type of neural network that has been shown to be very effective for natural language processing tasks.

CTR 144

CTR Follow-up Engineering Presentation 144

Search Engine Land

NOVEMBER 17, 2023

Their writer, Amanda Chicago Lewis , described us in a particularly unflattering way: “So who ends up with a career in SEO? If you’d like to catch up on this story, you can find some other notable replies here: Danny Sullivan wrote an eloquent essay addressing criticisms of him individually and Google as the organization he represents.

Engineering 125

Engineering Niche Promote Up-sell 125

ConversionXL

FEBRUARY 11, 2016

While some platforms (ahem, Facebook) already have advanced targeting options, others are focused on quickly catching up. Earlier this week, I wrote an article on mobile UX optimization. In Google Analytics, you’ll see “search” if someone clicks on your add from the Search Network.

CTR 90

CTR Cross-sell Campaign Drivers/motivators 90

ConversionXL

NOVEMBER 22, 2022

In short, a KPI can be made up of multiple metrics, but not all metrics are KPIs. When doing so, pay attention to the make up of your audience. An engaged session is logged when a visitor completes one or more of the following: Views a page for 10 seconds or longer; Views more than one page; Triggers a conversion event (e.g.,

CTR 105

CTR Click Through Rate Non-Profits Campaign 105

Hubspot

JUNE 19, 2014

I usually try to write it down discreetly or, if I have a laptop, look it up online without anyone seeing. Internet hosting that provides computer-based services to customers over a network. The action you want people to take could be anything: Download an ebook, sign up for a webinar, get a coupon, attend an event, and so on.

Non-Profits 78

Non-Profits UX Engineering Follow-up 78

ConversionXL

SEPTEMBER 24, 2020

The Australian Air Force ran a banner ad on an Australian IT news website with a clever incentive to click: Upon inspecting the source code, visitors would find the following: Even with a limited budget, this ad won an advertising award, massively increased job inquires for the Australian Air Force, and reduced the average cost per enlistment.

CTR 111

CTR Technique Profit margin Follow-up 111

ConversionXL

MAY 22, 2014

What follows is the first in a series of articles that will include some of the most common areas where optimization strategies can be applied to achieve better results for your company. Upon inspecting the source code, visitors would find the following. Australian Air Force Banner.

CTR 116

CTR Technique Click Through Rate Follow-up 116