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PODCAST 169: How to Become an Effective Self-Advocate with Mike Feldman

Sales Hacker

Thinking of helping the collective can stave off the feeling of over-confidence and position yourself for promotion. Number of people Mike oversees: When you include not only our sales and go-to-market folks but also the delivery organization, it’s over 10,000 people. powered by Sounder. We’re on iTunes. What We Learned.

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How to Build a Product Launch Strategy

ConversionXL

This plan is your go-to-market (GtM) strategy , which should be informed by: Market conditions and competitive positioning Ideal customers and target audience Product offer and pricing Lead generation and customer acquisition process. Hitting ‘go’ on your launch is just the beginning. Use multichannel promotion.

Launch 96
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PODCAST 139: The Science of Becoming a Better Sales Leader with Luke Rogers

Sales Hacker

Having founded his first company at age 15, Luke Rogers, now VP: sales at Instabase, is determined to turn the world of technology upside down in more ways than one, a passionate believer that experiences is the least important quality when building an elite go-to-market team. The world of tech sales must become a more diverse place.

Sales 101
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Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

Digital Radish was challenged to promote When You Move -- an app that helps buyers, sellers, and other digitally track every stage of a house move. Effie,” in this context, is short for “effectiveness,” especially within marketing. Past Winner of Note: "Eddie the Eagle Promotion," by Jimmy Beans Wool. 12) Effie Awards.

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SaaStr Podcast #388 with Okta CMO Ryan Carlson

SaaStr

As for Ryan, he has spent an incredible 9 years at Okta in numerous different roles starting with running the product marketing team before moving to run the marketing team, leading to his promotion to CMO close to 5 years ago now. I studied electrical engineering. And this schedule really was a team effort.