Remove Electricity Remove Niche Remove UX
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10 Reasons We Are Seeing More Unicorn Companies Than Ever Before

Gong.io

Verticalization — easy access to niche markets. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. Field service business software is a pretty specific niche…on a regional level. Users demand high-quality user experience (UX). There are roughly 250,000 such businesses in the U.S.

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A 5-step approach to optimizing websites with millions of pages

Search Engine Land

They do not know the nuances of your particular industry niche. Just to give a quick example: Say you own a power tools business that sells cordless power tools, electric power tools and gas-powered tools. They don’t take into account the unique needs of the business. They do not know your competitors.