Spiro Technologies

APRIL 24, 2024

Mike Nager: Yes, I went to school for an engineering degree. As a result, I’m an electrical engineer by degree. I was typically in a customer-facing position, such as applications engineering, sales, or product marketing. Adam Honig: Is this type of program primarily offered to engineering schools?

Manufacturing 59

Manufacturing Education Electrical Engineering Electricity 59

Heinz Marketing

JULY 30, 2018

You studied mechanical engineering in college. Just kind of curious as to hear how did you make the move from mechanical engineering into B2B marketing? And now they kind of have this concept of full staff engineer who can go up and down, get all aspects of it. Chandar P: That’s a good question.

Pipeline 41

Pipeline Mechanical Engineering Cross-sell B2C 41

SaaStr

APRIL 18, 2019

And my education, I went to MIT to study mechanical engineering, and I think I would have thought I was going to go into the pump business like my father. I sell highly engineered complex pumps and I can’t sell them like a book online.” I was more of an engineer, MBA. Dell was selling configural PCs online.

Up-sell 68

Up-sell Hospitality Start-ups Pitch 68

The Lost Book of Sales

DECEMBER 30, 2021

Clausewitz (Carl von Clausewitz, a Prussian general) believed that friction was as inherent to war as it is to mechanical engineering and could therefore never be eliminated but only mitigated. Friction provided opportunities and could be used by a general just as much as it could be used by an engineer.

Objectives and Key Results 98

Objectives and Key Results Drivers/motivators Strategize Follow-up 98