How Jagran New Media doubled video ad revenue with a managed AdOps service
Martech
OCTOBER 22, 2021
“The video player was fully controlled by the ad networks and implemented on our sites as a 1×1 tag,” explained Dinesh Joshi, AVP & Head of Ad Monetization & Strategic Partnership at Jagran. “We Jagran runs and manages premium sites for news and current events, entertainment and education. A lack of transparency.
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