Remove Follow-up Remove Gambling Remove Niche Remove Promote
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SMB Marketing: 12 Things to Avoid Messing Everything Up

Lead Fuze

Small-to-medium businesses (SMBs) make up a majority of the companies in the U.S. SMBs are also anxious to stay up to date but may not have the funds or resources. When you are updating your equipment, it may be tempting to buy new software upgrades instead of keeping up to date on the newest hardware. There is no magic formula.

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Examples of Blogs From Every Industry, Purpose, & Readership

Hubspot

They improve conversion rate, foster relationships between your business and audience members and customers, boost revenue, promote brand awareness, increase your ranking on search engines, and positively impact your bottom line. It teaches readers about the level of organic growth and traffic inbound marketing promotes.

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How to Advertise on a Podcast [+Tips from a HubSpot Podcaster]

Hubspot

Balter explained that the podcast audience demographic, which is generally made up of "affluent educated millennials" is a "good audience for brands pretty much regardless of what show you’re on.". Because the pool of podcasts is so large, there are plenty of opportunities to connect with niche audiences that relate to your specific industry.

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What to Do When Your Content Falls Flat: 6 Ways to Recover

Hubspot

But at the end of the day, it’s still a gamble whether or not a new post will generate engagement -- and there are countless factors that determine its success. In a 2015 study, 67% of marketing professionals stated that they engage with influencers, for example, specifically for content promotion. Make it Easy to Share.

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

If you enjoy what you read and would like to receive a very occasional, hand-crafted update from me into your inbox, feel free to sign up below. As the kids like to say: What’s up with that? We will never have the lowest cost of labor or raw materials, so we must continue to exploit advantages further up the value chain.

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The Top 10 Most Remarkable Marketing Campaigns EVER [Slideshow]

Hubspot

An outdoor poster campaign promoting a new beverage called TruBlood (available for sale at www.trubeverage.com) and featuring PSAs supporting equal rights for vampires appeared in major metro areas -- none of which ever mentioned the TV show. Invest in really good storytelling. 8) The REFRESH Project. 3) Let's Motor.