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CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

SaaStr

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG.

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The Best Sales Podcasts to Elevate Your Selling Game in 2024

Veloxy

Whether you’re a rookie learning the ropes or a vet hunting innovative tactics, our curated guide to essential sales podcasts is your ticket to leveling up your sales game. They offer beginner-friendly content aimed at helping novices understand the sales process and develop their skills.

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From AE to CEO: Entrepreneurial Life Lessons with Asad Zaman

Sales Hacker

Join us for an entrepreneurial conversation about how to modernize your talent acquisition approach for both high growth and long-term growth. There are over 40K more sales jobs openings than salespeople. How COVID has affected sales salaries. The importance of listening to the market instead of pursuing growth.

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Sales Proof of Concept (POC): 5 Ways to Drive More Revenue

Sales Hacker

To help demystify this sales POC term and provide context for all go-to-market professionals, let’s expand on each of these terms and identify five things the pre-sales professional can do to drive more revenue within the middle of the funnel. Sales Profile: SMB to Commercial. My sales POC case study.

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PODCAST 154: Guided Selling with Neil Ringers

Sales Hacker

Subscribe to the Sales Hacker Podcast. Scaling Up During The Pandemic [11:40]. Developing A Winning Sales Team [16:24]. Today’s sponsor is Outreach , the number one sales engagement platform. That’s important because where we start is data, and data flows downstream Salesforce. We’re on iTunes.

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The Secret to Global Sales Expansion in Uncertain Times

Sales Hacker

One of the first steps when you’re preparing to move into a new market is to create a cross-functional, go-to-market strategy. Gain agreement from everyone involved on market status, product, marketing, customer success investments, success metrics, and timeline. Have a Solid Ramp Plan.

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Lessons from New Relic: Five Critical Steps to Scaling Enterprise (Video + Transcript)

SaaStr

Erica has led New Relic through massive growth, scaling the company’s enterprise business 10x since she joined the business pre-IPO. As we talk about that journey, the enterprise has been the growth engine for the last several years. I’ll start with some of the easy ones on the sales side. And 15,000 disruptors.