Highspot

NOVEMBER 24, 2024

Unify Go-to-Market (GTM) Teams Sales enablement training eliminates silos between sales, marketing, product, and the rest of the go-to-market team because it aligns everyone around the same tools, messaging, and goals. You can then plan a workshop to review common objections and response strategies.

Pitch 52

Pitch Technique Sales Cross-sell 52

Sales Hacker

JUNE 27, 2022

For example, if a rep has strong discovery and objection handling skills, they’re more likely to be successful than those who struggle in this area. Typically, companies define IRPs for their go-to-market (GTM) or customer-facing roles. Skills: Sellers must master key skills to be able to close deals.

Objectives and Key Results 118

Objectives and Key Results Objection handling GTM Quota 118

Sales Hacker

NOVEMBER 25, 2019

Go-to-market information. We’re going to take a look at each of these categories a little more closely so you can see how they work together. Objection handling) : These are specific claims your competitor makes about your company’s products and/or services, and then the corresponding counter against those claims.

Objection handling 86

Objection handling GTM Cross-sell Sales 86

Highspot

MAY 15, 2025

Theyll be empowered to close deals, expand your reach, and stay aligned with your go-to-market goals. A well-thought-out enablement strategy turns your channel sales partners into confident sellers who can represent your brand with real impact. times more likely to exceed customer retention targets and 2.5

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

Gong.io

JUNE 11, 2021

Rapidly evolved into a strategic, go-to-market function. They continue, “What was once the responsibility of product marketing, sales operations, or of a single sales trainer, sales enablement is now supported by dedicated teams founded within the sales organization” (bold is mine). Objections. . #3:

Objectives and Key Results 103

Objectives and Key Results Price GTM Territory 103

Gong.io

JANUARY 12, 2021

All SDRs spend a significant chunk of their day in “objection land” — you know, the world where your prospect tells you no in 42 different ways (or replies with, “Sure, but …”). Top sales reps are also objection-handling pros. Go To Market (GTM) and enablement. He’s on the front lines, if you will.

Follow-up 118

Follow-up Objection handling GTM Up-sell 118

APACSMA

DECEMBER 4, 2023

Ensure your team is well-prepared to handle diverse scenarios and address customer needs. GTM (Go-To-Market), Sales enablement, sales operations, and integrated marketing teams are all vital components in a successful sales and marketing strategy. Voice of customer shaping the products and user experience.

Objectives and Key Results 52

Objectives and Key Results GTM Objection handling Sales 52

Highspot

APRIL 20, 2021

Enablement leaders, have your go-to-market (GTM) initiatives been landing? Lever recommends you include these four different types of sales plays in your playbook to support GTM initiatives. Objection handling. Another key element in reinforcing your GTM strategies is getting the right people to buy-in.

Objectives and Key Results 52

Objectives and Key Results GTM Objection handling Sales 52

Highspot

MAY 30, 2024

Follow sales training best practices: Implement regular training sessions, including role-playing scenarios, cross-sell and upsell strategies, and go-to-market (GTM) initiatives to ensure teams can handle various sales situations. This includes templates, scripts, presentations, and objection-handling guides.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. Amy Slater. Bridget Gleason.

Sales 136

Sales Up-sell Start-ups Cross-sell 136

Highspot

JANUARY 30, 2025

Skill Coaching focuses on developing specific competencies, or skills, that are essential for success in a go-to-market role. Rep Scorecards: Tracking Individual Performance A rep scorecard is a tool that tracks an individual GTM team members performance against predefined competencies. Did you know?

Objectives and Key Results 52

Objectives and Key Results Negotiate Objection handling Quota 52