Go To Market SQL X-functional 
Sales Hacker
OCTOBER 11, 2024
GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Palmyra X 004 distinguishes itself with its exceptional performance on function calling tasks.
Heinz Marketing
JULY 22, 2025
Funnel Conversion Modeling Track your end-to-end funnel metrics and calculate: Metric Example Rate MQL → SQL ~30% SQL → Opportunity 60% Opportunity → Closed-Won 20–30% Start with your top-line goal (e.g., $X X revenue), convert with known rates, and reverse-engineer needed funnel volume. Proving alignment = growth.
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Sales Hacker
JULY 18, 2025
GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Just like SEO changed marketing in the 2010s, GEO will reshape go-to-market in the 2020s. Share on LinkedIn | Share on X Tag @GTMnow so we can see your takeaways and help amplify them.
Sales Hacker
MARCH 22, 2018
Reasons to outsource include: Lack of expertise and experience in some sales functions (e.g. Assigning sales functions to other departments (we’ve seen R&D doing sourcing). Sales outsourcing agencies tend to outperform your own team with: Proven experience in exactly the sales functions they offer. Some functions (e.g.
SaaStr
DECEMBER 8, 2023
It’s easier for someone who isn’t as sophisticated with SQL because they can ask questions of their data without the 3-6 month learning curve beforehand. LLMs Change How Companies Go to Market Massive changes are happening on the tech side of an organization. The necessity of balancing security and functionality.
Sales Hacker
AUGUST 30, 2018
In this blueprint, we provide insights into the best prospecting methods for different go-to-market (GTM) strategies. Furthermore, you learn that they are going next weekend with a snowstorm coming in, hinting at a Critical event. CR(t) —The conversion rate as a function of time to get to a single SQL.
Heinz Marketing
JUNE 4, 2018
Every week we’re featuring some of the best and brightest minds in B2B sales and marketing. Really excited to have a good friend, long time sales and marketing and go to marketing executive, Samuel Sunderarajj. I think your customer base grows by two X it seems like every month these days. Absolutely.
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