Sales Hacker

MARCH 25, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Ray Smith is the VP of AI Agents at Microsoft. 51:42 Why agentic AI makes customer relationships and long-term value even more critical. GTM 139 Episode Transcript Scott Barker: Hello, and welcome back to the GTM podcast.

GTM 67

GTM X-functional Start-ups Relationship building 67

Highspot

MAY 15, 2025

Enabled partners can tap into niche markets your internal team might not reach. If partners dont have the resources they need to succeed, even the most promising relationship can fall flat. They can leverage existing customer relationships or complementary products and services they may resell.

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

SaaStr

JUNE 26, 2025

Success increasingly depends on execution speed rather than relationship building. ” His frustration with existing sales AI tools—”they’re either not real time, or they have an enterprise niche, or they’re glorified notetakers”—reflects a broader market gap that Cluely appears positioned to fill.

Territory 97

Territory Legal B2B Gambling 97

Sales Hacker

OCTOBER 7, 2021

Selling today requires our traditional soft skills of empathetic listening, communication, relationship building, and decision-making. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. Jenny is a revenue leader and GTM strategist. Women have the edge. Amy Slater. Jenny Vance.

Sales 136

Sales Up-sell Start-ups Cross-sell 136

SaaStr

JUNE 3, 2025

The “people person” sales profile that relies on smooth talking and relationship building? Understanding your prospect’s specific industry challenges does. Having deployed solutions for similar companies does. The Challenger Sales methodology already identified this as one of the worst-performing profiles years ago.

Relationship building 98

Relationship building GTM Commission Niche 98