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Local search in 2024: Key trends and tactics for marketers

Search Engine Land

For example, a searcher looking for hospitals may need to know doctors at that location, insurance options, specialties, and more. AI streamlines content customization for various regions, enhancing efficiency, speed, and scalability. Sometimes, it can be challenging for brands to move fast and update regional information easily.

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Economic Moats: Who Has Them? And How Do You Get One?

ConversionXL

An effective moat doesn’t require Amazon’s distribution network or Microsoft’s monopolistic software strategy. An aspiring entrant would need to build a network of railways to compete independently. Why would Tesla let others use its network, which could be a moat to protect it from electric competitors? “I They own the tracks.

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SaaStr Podcasts for the Week with Byron Deeter, Elliott Robinson, Henry Schuck, and Jason Lemkin

SaaStr

Still has some market share to go, but is providing a fantastic offering that many of you benefit from. Everyone is trying to figure out the go-to-market learning curve. It is staggering. Even at spectacular scale, they’re still growing at 30%. Azure has been gaining on them rapidly and is growing a double that rate.