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B2B Sales Outsourcing Is Dicey. Here’s How to Do It Right

Sales Hacker

Sales outsourcing gives parts of your own sales process to others (individuals or agencies). Reasons to outsource include: Lack of expertise and experience in some sales functions (e.g. Assigning sales functions to other departments (we’ve seen R&D doing sourcing). Increasing your total sales results.

B2B 80
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Everything they do is scrutinized by its potential impact on scalable growth… An effective growth hacker also needs to be disciplined to follow a growth hacking process of prioritizing ideas (their own and others in the company), testing the ideas, and being analytical enough to know which tested growth drivers to keep and which ones to cut.

Growth 113
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How to Build Effective Sales Compensation Plans for Any Customer Facing Role

Sales Hacker

The Process for Creating a Sales Compensation Plan. This could be anywhere from a first SDR job focused on inbound, to a senior SDR calling on key accounts with 1-4 years of experience. Here’s a simple example to begin with that covers the SDR, AE and Customer Success Manager (CSM) functions: Table 1.

SQL 103
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How to Nail Your First 90 Days as a CX Director

ConversionXL

Follow this 90-day plan to get the right things in place and start delivering results. Implement a process to continuously optimize your experience at scale. Operationalized research, experimentation, and learning cycles that generate commercial results. Get experiment results to share with the company. Fresh-eyes review.