ConversionXL

MARCH 29, 2017

The truth is, they simply had a solid growth marketing process. Growth Process > Growth Hacks. If you’re familiar with CXL, you know that we preach process over tactics to optimizers. Ideation x Execution = ROI. The ROI of a growth process is ideation multiplied by execution. process… Image Source.

Growth 123

Growth Process Objectives and Key Results A/B testing 123

Martech

OCTOBER 20, 2022

Marketing technologists are no longer considered “the outsider” among the broader marketing organization, but instead play a key role within the marketing organization. They provide technical and strategic support for marketing software tools, workflows and processes. Design and manage internal workflows and processes.

X-functional 88

X-functional Objectives and Key Results Technology Technology 88

Salesforce

NOVEMBER 20, 2023

These calls — most often conducted either in-person or via video — involve multiple parts, including initial agenda-setting by the rep, the product pitch, a demo, prospect objections and rep responses, negotiation, and outlining of next steps. Do your homework Research is key when making a cold call or when reaching out to a warm opportunity.

Objectives and Key Results 69

Objectives and Key Results Pitch X-functional Sales 69

SalesLoft

SEPTEMBER 12, 2023

On a typical day, an AE on your team might have calls with half a dozen prospects and clients, sift through the recordings of those conversations, need to figure out where in the buying process each of those prospects and clients are, lose track of time, and delay a deal. But what if you’re short on time and just need the TL;DR version?

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

SalesLoft

SEPTEMBER 12, 2023

On a typical day, an AE on your team might have calls with half a dozen prospects and clients, sift through the recordings of those conversations, need to figure out where in the buying process each of those prospects and clients are, lose track of time, and delay a deal. But what if you’re short on time and just need the TL;DR version?

Conversion 52

Conversion Objectives and Key Results X-functional Technology 52

Hubspot

APRIL 4, 2023

STAR stands for Situation, Task, Action, and Result. For instance, what was your main objective? Explain your thought process and decision-making. Result: Lastly, describe the outcome of your actions. Be sure to focus on the positive results. I did this by [Describe Process]. What obstacles did you face?

Consult 66

Consult Objectives and Key Results X-functional Construction 66

Lead Fuze

DECEMBER 15, 2023

Understanding Market Conditions In any investment decision, understanding market conditions plays a key role. Remember, diversification is key. Remembering that past performance is not a guarantee of future results helps keep emotions at bay and decisions rational. Want to tap into the AI boom?

X-functional 52

X-functional Objectives and Key Results Non-Profits Profit margin 52

Heinz Marketing

JANUARY 9, 2018

Our objectives with SnapApp , an interactive content marketing platform, were to drive thought leadership, interest, and engagement at the top of the funnel with new content. Once the results of the survey came back and the survey had closed, the team began the content development phase of the project.

B2B 72

B2B Objectives and Key Results B2C Promote 72

The 5% Institute

DECEMBER 17, 2019

You may have spent years learning your engineering craft; building up your technical prowess and learning how to do things in a functional and systematic way. Related article: 10 x Effective Sales presentation Tips You Need To Use. Have A Sales Process. Because they wing it, their sales results are inconsistent.

Engineering 98

Engineering Commission X-functional Objectives and Key Results 98

The 5% Institute

AUGUST 21, 2019

In this article, I’m going to share with you the 10 x important points you need to focus on to fix your business. How To Fix Your Business – 10 X Steps To Guide You. Have a distinct sales process. The number one difference between a successful business and one that isn’t is one key word. This word is Consistency.

X-functional 98

X-functional Objectives and Key Results Up-sell Clients 98

Sales Hacker

APRIL 6, 2020

Because of this trend, sales organizations must strive to align their sales process with the buyer’s purchasing process. The result: we win more deals because the bulk of our sales efforts are laser focused on prospects who are ready to engage. Requests will likely be processed by one of the following teams: Data Science / BI.

Meeting 75

Meeting Territory X-functional Objectives and Key Results 75

ConversionXL

MARCH 13, 2019

B2B ecommerce: 2 key differences of B2B buyers. B2B buyers have two key differences that impact marketing and website design choices: A more complex sales cycle; Niche targeting. during the buying process, according to one report. B2B buyers from Gen X expected phone calls and handholding. So what changes?

B2B 130

B2B B2C Retail X-functional 130

Sales Hacker

MARCH 22, 2018

Sales outsourcing gives parts of your own sales process to others (individuals or agencies). Reasons to outsource include: Lack of expertise and experience in some sales functions (e.g. Assigning sales functions to other departments (we’ve seen R&D doing sourcing). Increasing your total sales results.

B2B 78

B2B X-functional Cold Call SQL 78

PandaDoc

OCTOBER 13, 2022

Streamlined and easy-to-perform processes for data generation and effective ways to analyze performance appeals to small and midsize businesses. The sales reps will enjoy pretty straightforward processes for creating records and moving leads through the process. Zoho CRM is a viable alternative to Pipedrive.

X-functional 52

X-functional Territory CRM Lead generation 52

ConversionXL

OCTOBER 26, 2022

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. Her first video about starting a business got 15K views, which resulted in 10 orders. This resulted in 111,000 submissions and record-breaking sales.

Customers 115

Customers Entertainment E-commerce Objectives and Key Results 115

Hubspot

FEBRUARY 21, 2020

A mentor can listen to the tape and offer objective advice. In sales, every minute counts, so increasing efficiency or shaving even a few moments off a task is key to your salespeople feeling like they have the support and tools necessary to perform. Most CRMs come equipped with dashboard functionality. Call didn’t go well?

X-functional 92

X-functional Quota Objectives and Key Results Drivers/motivators 92

ConversionXL

FEBRUARY 28, 2017

There, a smoke test is the process of running test cases involving the “important functionality of a component or system, to ascertain if crucial functions of the software work correctly” Using this definition, smoke tests address questions like… Does the program run? The result? Does the UI open?

Product 67

Product X-functional A/B testing Minimum Viable Product 67

Search Engine Land

FEBRUARY 7, 2024

Using specific website functionalities such as a chat or quote system. During auction time, VBB seeks to optimize for the most valuable outcomes as defined by the advertiser and can also function with a tROAS to align with profit goals. As a result, there is less data available for algorithms to effectively bid.

X-functional 114

X-functional Non-Profits Objectives and Key Results Profit margin 114

SalesHandy

MARCH 21, 2023

All we want to know is how would that product help us I am investing X amount of money in it. Here's the tip: {{Valuable tip in 2-3 sentences}} I've seen great results using this tip with my clients and thought it could benefit your business as well. One of the key differences is {{Add key USP and differentiators}}.

Closing 98

Closing X-functional Sales Follow-up 98

ConversionXL

FEBRUARY 3, 2022

Everything they do is scrutinized by its potential impact on scalable growth… An effective growth hacker also needs to be disciplined to follow a growth hacking process of prioritizing ideas (their own and others in the company), testing the ideas, and being analytical enough to know which tested growth drivers to keep and which ones to cut.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Lead Fuze

DECEMBER 1, 2021

Let’s get started… Need Help Automating Your Sales Prospecting Process? As the buyer’s journey changes, so must sales processes. Marketing is a key component of business growth and success.

Meeting 40

Meeting Territory X-functional Objectives and Key Results 40

ConversionXL

AUGUST 31, 2017

To help you with that, we’ve assembled a list of the most popular a/b testing tools and corresponding reviews from A/B testing experts to help you in your decision making process. Many integrations are available and useful for validating test results – such as Google analytics, Clicktale or Kissmetrics. Adobe Target. Conductrics.

A/B testing 129

A/B testing E-commerce X-functional UX 129

ConversionXL

SEPTEMBER 9, 2016

Understanding those flaws and their implications is key to designing better, smarter A/B test variations. Failure to identify and mitigate these flaws will result in simply throwing A/B test ideas at the wall and hoping something eventually sticks. The result? Where A/B Tests Are Going Wrong. Stop Throwing Ideas at the Wall.

A/B testing 59

A/B testing UX Objectives and Key Results X-functional 59

Pointclear

NOVEMBER 7, 2011

But as right as the above objection may initially feel, it’s also important to ask the following questions about your strategic account management program: Are we closing the number of deals we’ve targeted? This will result in inefficiencies and lost deals. Internal resources may be incorrectly matched to opportunity type.

Account management 72

Account management Strategize X-functional Objectives and Key Results 72

Hubspot

APRIL 13, 2012

Conducting market research is often the starting point for key components of businesses' marketing and sales strategies. The first key to conducting market research effectively is identifying something specific you're trying to figure out. But when you're tasked to sit down and actually. many marketers draw a blank.

X-functional 64

X-functional Objectives and Key Results Government A/B testing 64

SaaStr

OCTOBER 3, 2023

Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Moving From SMB To Enterprise — A combination of pre-sales like solution or sales engineering, customer success, and a more robust revenue ops function. Through customer stories.

B2B 87

B2B GTM Objectives and Key Results X-functional 87

ConversionXL

JUNE 16, 2015

Is X actually influencing Y, or is it a mere correlation? billion to building testing some of the largest function on the web site from site search to navigation for headers to footers to check out, you name it. Tools, people and process. And the last thing I want to talk a little bit about is the process. So its scale.

Objectives and Key Results 102

Objectives and Key Results Launch Drivers/motivators Gate keeper 102

Martech

NOVEMBER 15, 2023

To many non-marketing executives, marketing is perceived as more of a “nice to have” than a “must have” function. As a result, when it comes time to reduce expenses, marketing becomes the obvious place to start. NPS scores and key cohort analyses can be key indicators of engagement, retention and satisfaction.

X-functional 96

X-functional Objectives and Key Results Technology Technology 96

PandaDoc

MARCH 7, 2023

A sales workflow is a sequence of necessary processes that your team can follow to complete a sale. Wondering how to streamline the sales process ? There’s simply no better way than using and refining a sales workflow, and a sales process flowchart is a visualization that can help. What is a sales workflow?

Process 52

Process Objectives and Key Results Pitch Legal 52

Sales Hacker

SEPTEMBER 29, 2020

Vishal and I talk about what it’s like to start a company from nothing and how his experience at Backupify and InsightSquared helped inform the process. Keys to success when scaling a company [10:56]. Keys to success when scaling a company [10:56]. So what do you think the keys to success are? We’re on iTunes.

Contract 107

Contract X-functional Objectives and Key Results Legal 107

SaaStr

AUGUST 7, 2020

The key for us was we were building not one industry Cloud, but four, and then at Vlocity, we later added two more and expanded to six, so the secret of building one vertical SaaS product is going deep. There’s amazing highs, but there’s low lows, too, and you have to do everything. David Schmaier: Sure.

Price 58

Price Retail X-functional Healthcare 58

Hubspot

JUNE 13, 2018

SPIN gives reps a research-backed framework for working and closing complex deals with extended sales processes. SPIN Objection-Handling Techniques. Great reps focus on preventing, not handling, objections. Reps must determine their call objectives in advance. Explicit needs are specific features or functions.

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

ConversionXL

DECEMBER 13, 2022

You’ll see the best ways to run tests, prioritize hypotheses, analyze results, and the best tools to experiment through A/B testing. A/B testing is a experimentation process where two or more variants (A and B) are compared, in order to determine which variable is more effective. How to improve A/B test results.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

ConversionXL

FEBRUARY 26, 2014

For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. AdWords Editor makes copying Campaigns really simple, and AdWords has added a copy function within the native web app itself, also.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Lead Fuze

JULY 1, 2023

A well-structured quota system not only motivates your reps but also aligns their efforts with your company’s overall objectives. You’ll learn about involving sellers directly during the process of setting quotes, leveraging CRM software tools for efficient workflow and tracking deal progressions.

Quota 52

Quota Growth Territory Commission 52

SaaStr

JUNE 14, 2019

How should execs think about making exciting enough go-forward plans for it to be attractive to buyers but also realistic enough that they can hit it in the acquisition process? * How do they set up the process from there? How do they set up the process from there? * How many meetings is normal to have in this process?

Strategize 56

Strategize Quota Non-Profits Price 56

SaaStr

JULY 15, 2020

You had to talk more people, how people will slowly flake out of a process, how it’s harder to build relationships over Zoom. There’s going to be different rules, and different processes, and different tasks and different paperwork you need to travel. X and it’s not [inaudible 00:20:29].

X-functional 60

X-functional E-commerce Growth Retail 60