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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

These can include UX issues or concerns that aren’t addressed in copy.” [via Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders. via Observer ]. SEO, email marketing, Facebook advertising). Image source.

Growth 113
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How to redesign your site without losing your Google rankings

Search Engine Land

Once, my website broke because the latest PHP version deprecated some built-in functions and interpreted others differently. A legacy website with thousands of lines of custom code may make restoring functionality after third-party technology changes very difficult. Do you really have to rename it from x to x-y?

UX 106
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The Beginner’s Guide to Mobile App Analytics

ConversionXL

UX problems? These marketplaces give you key information about your users, like their referral source, which can help you make smarter marketing decisions. If you’re building for the App Store, ensure you have a Mac that’s at least running OS X 10.8 Note: Often, people cannot get this report to function properly.

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Behavior-Based Attribution Using Google BigQuery ML

ConversionXL

Because with out-of-the-box tools, you’re limited by their functionality, data transformations, models, and heuristics. Those sources could be: Organic search; Social media; Referral and affiliate links; Banner ads and retargeting ads. Models are retrained every day to adapt to seasonality and UX changes. No manual settings.

SQL 91
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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

They also help folks receive referral traffic from other websites. A type of online advertising that takes on the form and function of the platform it appears on. 91) User Experience (UX). We couldn’t leave “X” out of the party! Dharmesh could say, "I received an inbound link from HubSpot.". 43) Infographic.