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Sales Motivation Video: Why These Three Assets are Crucial

The Sales Hunter

What are your 3 greatest assets? The 3 most important assets any salesperson has or that matter anyone else has are their MIND, TIME and NETWORK. Ask that question of salespeople and some of the common answers are things like what they sell or their customers or their experience. Wrong answer! We will only achieve […].

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

In this article, we’ll explain how to create a marketing playbook to align your teams and boost your sales opportunities. If a social media follower clicks through a casual post to see a formal sales piece, their experience changes, as does their impression of Visme as a brand. A marketing playbook gets everyone on the same page.

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Crafting Great Personas Can Inspire Potential Customers to Say ‘Yes’

Salesforce

Closing sales requires the ability to develop trust and personalize the way you communicate. Personas are crucial to just about any role—sales, marketing, product, design, and more. By uncovering the pain, you unlock the real reasons why buying decisions are made. Get into storytelling. What’s a persona? Sign up now.

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How to Get Sponsorship for Your Business, Book or Podcast

ConversionXL

A sponsorship strategy should cover five areas: Assets Audience data Asset valuation Activations Market identification. Your assets are what you can offer to a sponsor to get them in front of your audience. Your most obvious asset is the product itself. But it pays to think beyond that. Audience data. Source ).

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How to Create Content that Customers Actually Care About

ConversionXL

Here are three steps to execute, not just hope for, a consistent customer-centric content marketing practice: Treat content marketing as a habit. Content marketing isn’t a tactic you use when you need to increase sales. Instead of committing to posting on your social media channels three times a day, start with a few times a week.

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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Without awareness and leads, you’re missing out on opportunities to close sales and grow your business. That’s why you need a demand generation strategy. This has changed how buyers interact with sales. More than two-thirds of buyers have researched your solution (and others’) before talking to sales. The impact of this?

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Have been recommended by sales professionals. Here’s how you can find the sales books that are most relevant to you. Here they are… The 97 Best Sales Books in 2020.

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