ConversionXL

MARCH 17, 2021

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Canceled events and tradeshows increased the focus on outbound activities. Let’s dive in. Common B2B marketing challenges.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

Hubspot

JANUARY 4, 2021

Many organizations have shifted their annual event and tradeshow to a virtual one. Natalie Severino , VP, Marketing at Chorus.ai , predicts: "Throughout the many challenges of 2020, revenue teams have been able to weather the storms and thrive by putting the customer at the center of every decision. Brand Values. If they do that?

A/B testing 101

A/B testing Tradeshows Education B2C 101

Heinz Marketing

MARCH 23, 2021

With crisis comes creativity , a mantra largely embraced by the B2B events industry in 2020. Hybrid events allow marketers to scale up or scale down based on safety concerns for themselves, sponsors and audience members” as defined by Cheri Keith from ON24 , leaders in optimizing digital experiences and CRM integration.

B2B 85

B2B Presentation CRM Consult 85

SBI

FEBRUARY 19, 2020

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant has added 36 new clients since January 2019, 10 of which joined in January 2020, including 3M (six divisions), Dow Chemical, Honeywell, Sleep Number (two divisions), Uber, Verizon (three divisions) and others. About Zuant.

Clients 22

Clients Tradeshows Growth Follow-up 22

Salesmate

APRIL 15, 2021

P.S: Business Magazine has put us on the list of 52 Best Startup Companies to Watch Out For in 2020 . The ultimate goal to attend any networking event, conferences or tradeshow is to make new connections and pitch your product/service. Use Case Scenario – When you have a referral. I will get in touch with you in the future.

Prospecting 52

Prospecting Real Estate Tradeshows Follow-up 52

SBI

MARCH 13, 2020

In our latest research survey, topping the list of operational improvement goals for sales in 2020 was optimizing lead generation,“ says Jim Dickie, Sales Mastery Co-founder and Research Fellow. Peter created the world’s first web-based CRM system funded by Lucent Technologies in the 1990s. About Zuant.

Follow-up 9

Follow-up Tradeshows CRM Lead generation 9

Heinz Marketing

JULY 29, 2020

After attending MozCon Virtual 2020 , I’m convinced virtual conferences are the future. Now that we’ve covered my opinion on virtual conferences, let’s dive into the best insights I took away from MozCon 2020. Is it attached to a CRM or marketing automation? By Lauren Dichter , Marketing Consultant at Heinz Marketing.

Promote 19

Promote Niche Clients Follow-up 19