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AI, Sales + GTM in 2025/2026: This Changes Everything with Jason Lemkin and Owner CRO Kyle Norton

SaaStr

They’ve increased revenue-generating activity time by 25-30% by automating CRM updates, note-taking, and pipeline management. This isn’t optional technologyit will become table stakes for B2B sales, just like CRM systems became non-negotiable in the 2000s.

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HubSpot's 2025 State of Cold Calling Report [Data From 350+ Sales Professionals]

Hubspot

And where might it be headed in 2026 and beyond? 61% look at their CRM data and past interactions. 61% look at their CRM data and past interactions. 61% look at their CRM data and past interactions. 59% said they use a CRM. 59% said they use a CRM. 54% said they use a CRM. 1% use other methods.

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Breaking Down Silos: The Key to Go-to-Market (GTM) Efficiency

Highspot

If marketing automation, CRM, and customer success software do not talk to each other, you will have incomplete and inaccessible information across your customer-facing teams. Define Strategic Goals Consider the big picture: what’s your revenue target? – CRM and automation handle follow-ups and nurturing.

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IT Leaders Can Unleash the Power of AI to Build a Customer Company

Salesforce

Through the power of the right AI technology, like Einstein GPT and CRM Analytics , organizations can make smarter predictions, serve up better recommendations, and generate more personalized interactions for customers — no data analyst required. Today, AI has become a priority for 67% of IT leaders.

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RevOps best pratices: Building a winning RevOps strategy

PandaDoc

A strategic revenue operations (RevOps) approach can help you optimize your end-to-end customer journey to maximize growth. In fact, Gartner shows that 75% of the highest growth companies will have a dedicated RevOps model by 2026. CRMs facilitate efficient communication and data flow between teams.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce

They bring together data from multiple sources — think your customer relationship management ( CRM ) and order management system s — to provide a holistic view of all your business activities. To claim your piece of the pie, be strategic as you enter the market. trillion by 2026. Ecommerce sales are expected to reach $8.1

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Sales Performance Management: How The Right Software Drives Success

Outreach

billion by 2026. Creating an effective sales plan requires a detailed breakdown of previous data, objectives, strategic direction, capacity, forecasts , and more. It’s about continuous measurements, data-driven , strategic improvements, and offering tools and resources that best support operational efficiency. Sales planning.