2027 Click Through Rate Launch Presentation 
Search Engine Land
MAY 10, 2023
Content marketing is expected to experience a massive surge in growth, estimated at over $584 billion by 2027. This article will explore content through the SMART goal-setting framework, which stands for: S pecific. This will enable search engines to comprehend better and effectively present more engaging results. M easurable.
Salesforce
JANUARY 11, 2024
About $3 trillion — that’s Forrester’s estimate for B2B sales by 2027, almost double what it was in 2021. Because businesses typically require chains of approval, closing a B2B sales deal usually involves detailed touchpoints, presentations, product demos, and negotiations with decision-makers, leading to a long sales cycle.
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